Taylor Hartman invented the People Code. You've heard of it whether you know it or not. It's the RED, BLUE, YELLOW, and WHITE personality profiles. The company is going through a transition and I had the honor of creating a style guide for there website which was going to be produced by an outside agency. [...]
Fortune Cookie Mailer and Email Campaign
cmiddlemas2019-10-23T15:31:55+00:00Winner of a 2017 CUNA Diamond award, this mailer was intended to be attractive to a younger demographic. The hope would be that it would be fun and something they wouldn't quickly throw away just because of it's unique nature. The pop-up function with the pullout offer was engaging and memorable, resulting in [...]